THE ULTIMATE SACRIFICE
RUN ACROSS AMERICA 2027
3,000 MILES | 12 STATES | 1 MISSION
In memory of those who made the ultimate sacrifice whilst serving their country.
10TH May 2027
Santa Monica Pier → Washington, D.C.
On 10th May 2027, Brian Wood MC will begin an extraordinary 3,000-mile run across America, starting at Santa Monica Pier and finishing in Washington, D.C. Over approximately three months and across 12 states, he will face deserts, mountains, plains and cities in a challenge built on endurance, resilience and remembrance. Every mile will honour those who made the ultimate sacrifice whilst serving their country, while driving a mission to raise £1 million for SSAFA and Carry The Load in support of veterans, serving personnel and military families.
3,000 miles. 12 states. One mission.
JOIN THE MISSION
Together, We Can Make Every Mile Count.
The Ultimate Sacrifice is about something bigger than one runner.
It is about remembrance.
It is about resilience.
It is about creating meaningful support for the military community on both sides of the Atlantic.
Whether you donate, partner, share the campaign or simply follow the journey, you can play a part.
EVERY MILE. EVERY STORY. EVERY SCREEN.
COMMERCIAL OPPORTUNITES
The Ultimate Sacrifice is about something bigger than one runner.
It is about remembrance.
It is about resilience.
It is about creating meaningful support for the military community on both sides of the Atlantic.
Whether you donate, partner, share the campaign or simply follow the journey, you can play a part.
The £1 million target
Honor those who devoted everything to defend our freedoms and support our values. Shine a light on their immeasurable sacrifice and unwavering commitment. We aim to raise £1 million for SSAFA and Carry The Load, organizations dedicated to aiding veterans, active service members, and military families who have given so much for our country. With every step we take in this journey, we pledge that their sacrifices will always be remembered and celebrated. Together, we can transform our heartfelt remembrance into meaningful action, making a tangible difference in the lives of those who have bravely served. Let us unite in this mission and ensure that their legacy lives on.
